We think that Earth Day 2020 is as good a time as any to share with you the plans that we have been working on over the last few months. Moon + Mellow launched in July 2019 with a small range of luxury cotton pyjamas. We wanted our product to be 100% natural and ethically made and as a brand we wanted to offer our customers transparency in what we do. We knew that we could do better.
Using organic cotton was part of our plan from the start. But it has proved difficult to find a European mill with independent ethical audits that produces the quality of cotton that we were looking for in an organic option.
So, since our launch, we have been searching for a beautiful clean cotton to produce our second collection in. At the same time, we were conscious that we also wanted to stick to our original formula of working with excellent European mills that share our strong sense of social responsibility and our deep respect for everyone who contributes to the process.
We are so delighted to announce today that we have found the most beautiful, soft luxury organic cotton and our commitment now is to transition all our cotton to certified organic in the next year. Now, more than ever, we hope that this positive action will help us play our part in contributing towards a greener and healthier planet.
Watch this space pyjama lovers.....